Hymer says camping is trendy!
The latest record figures from the Erwin Hymer Group provide the proof: caravanning is bang on trend. This can be experienced live at the 2018 Caravan Salon in Düsseldorf. Numerous brands from the Group are represented at the world’s largest trade fair for motorhomes and caravans and are presenting their contributions to what the Group promises to be “The Leisure Experience”.
But for the Erwin Hymer Group, the 2018 Caravan Salon is not just a mood barometer; it is also a milestone for the future. The figures for the 2017/2018 financial year presented at the Caravan Salon in Düsseldorf underline the successful course that the company is navigating. With a total of 61,700 sold vehicles – 6,700 more than in the previous year – a new sales record has once again been achieved. This is also reflected in other key figures: with a turnover of 2.5 billion euros for the 2017/2018 financial year, the Erwin Hymer Group was able to significantly improve upon its previous year’s turnover of 2.1 billion euros.
The prospects for the future are extremely positive. Experts expect that the number of new registrations for recreational vehicles in Europe will rise from 189,000 in 2017 to around 245,000 in 2022. Particularly large increases are expected to occur in Southern Europe.
The increasing demand is largely driven by four trends: a growing desire amongst consumers for unique, individual holiday experiences; the increasing urbanisation and the needs of city dwellers to enjoy nature; as well as a new understanding of mobility and demographic change. In addition, it is no longer just older people or so-called “Best Agers” who are enjoying holidays with a motorhome or caravan – more and more millennials are appreciating the associated flexibility and individuality.